![]() This decision was heavily criticized the same month by director Christopher Nolan, whose films had been distributed by Warner Bros. Pictures, announced it would release all 17 of its upcoming 2021 films exclusively on its streaming service, HBO Max, in what was nicknamed "Project Popcorn". In December 2020, citing the impact of the COVID-19 pandemic on cinema, WarnerMedia, the then- parent company of Warner Bros. History Release date dispute īarbie director Greta Gerwig and Oppenheimer director Christopher Nolan While the phenomenon began as a joke about the two films' seemingly endless differences, some media commentators have pointed out similarities between them both films have been analyzed as exploring existentialism and the theoretical notion of the Anthropocene, each has an Oscar-nominated director and screenwriter and a large ensemble cast, and both were produced by a husband-and-wife production company. Celebrity participants included actor Tom Cruise, who purchased tickets to watch both while his latest film, Mission: Impossible – Dead Reckoning Part One, was still playing in theaters.īoth films received widespread acclaim, and exceeded box-office expectations. ![]() As their release date approached, instead of generating a rivalry, suggestions emerged to watch the films as a double feature-as well as what order to watch them-and cast members of both responded by encouraging audiences to watch the films on the same day. The films' simultaneous release was an instance of counterprogramming. Polygon described the two films as "extreme opposites", and Variety called the phenomenon "the movie event of the year". Robert Oppenheimer, scientific director of the Manhattan Project, which developed the first nuclear weapons during World War II-prompted a comedic response from Internet users, including memes and merchandise. The contrast of Barbie-a fantasy comedy by Greta Gerwig about the fashion doll Barbie-and Oppenheimer-an epic biographical thriller by Christopher Nolan about physicist J. ![]() The word is a portmanteau of the films' titles. Barbara Millicent "Barbie" Roberts and Julius Robert "Oppie" Oppenheimer īarbenheimer is an Internet phenomenon that began on social media before the simultaneous theatrical release of two blockbuster films, Barbie and Oppenheimer, on July 21, 2023, in the United States and several other countries.
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